These are the final pages I have submitted. Throughout the last day I had my article subbed multiple times and and made the changes.  Sub-editing processes:  Throughout the final stages of the production, the main focus was sub-editing for errors, spelling mistakes, grammar and typos. During this process, I had my work subbed by 3…Continue reading Final Pages

Evaluation My role: At the beginning of this module I was very focused on getting the best outcome for myself. In previous modules I have taken on big roles like editor and producer and although I enjoy these roles, I wanted to have a more relaxed role in the magazine module for a number of…Continue reading Magazine project: Blog task 10

Design Review Layout: When deciding on what our magazine would look like during week 3, it was decided that the magazine should look minimalist, clean and modern. I personally decided I wanted my layout to be basic but impacting, with powerful photographs and bold titles, which meant I would have a lot of space on…Continue reading Magazine project: Blog task 9

My Feature Feedback: This week I received feedback on my article from Robyn and made the corrections she had added, the article I have written was initially supposed to be an expose on the fur industry and fur usage and selling in York.   Idea development: For this story, I contacted a range of animal…Continue reading Magazine project: Blog task 8

“Write an update about your design progress so far.”   Progression: Originally when I started designing my layout, my story was about fur in fashion generally and the morality around that. However, the angle for my story has since changed and therefore I have adjusted my design to fit this. Initially, I had contrasting images…Continue reading Magazine project: Blog task 7

“Imagine you’ve got a marketing budget of £100.Think of some marketing ideas for The Yorkie and explain why they might work. Think about our demographics – age,location, gender, etc. “  Social Media:  The easiest and cheapest way that we could market our magazine would be through social media. Each individual member of our class has multiple…Continue reading Magazine project: Blog task 6

The Yorkie as a commercial venture, identify possible advertisers and best income models. During week fives session we looked at income models used by magazines to gain revenue through advertisements. These different methods are: Display advertising Classified advertising – selling within the magazine Native advertising/ advertorial Branded media – sponsored content Online programmatic ads External/…Continue reading Magazine project: Blog task 5

Reflecting and evaluating so far. During this weeks session we started discussing our feature story ideas with Robyn. Up to this point, we were having lectures demonstrating how to write feature stories and develop them into good, well told and interesting stories.  When looking for story ideas, I initially looked through what was happening around…Continue reading Magazine project: Blog task 4

“Find out how and why magazines carry out a SWOT analysis. Carry out your own SWOT analysis for The Yorkie magazine to identify strengths and weaknesses, opportunities and threats.”   What is a SWOT analysis: “a study undertaken by an organization to identify its internal strengths and weaknesses, as well as its external opportunities and…Continue reading Magazine project: Blog task 3

Yorkie Reader Profile Research:  Population –  The population in York, according to the 2011 consensus, is 198,051 people.  Ethnicity: York Local Authority compared 2011 UK census York[1] Yorkshire and the Humber[86] England[87] Total population 198,051 5,283,733 53,012,456 White 94.3% 88.8% 85.4% Mixed 1.2% 1.6% 2.3% Asian 3.4% 7.3% 7.8% Black 0.6% 1.5% 3.5% Other 0.5%…Continue reading Magazine project: Blog task 2