Review

Follow the link below for a review of the Canon 77D DSLR and the Canon C100 and find out how they are different, plus the benefits of progressing from the 77D to the C100: 

Reflective Evaluation of the Review:

As the target audience for this review was students, our main aim was to create a video that is both informative and fun to watch so that the audience would engage with the content and learn from it. As such, we aimed for the tone of the video to be fun and humorous in such a way that students would be interested so Ellie (the presenter) delivered information in a quirky way in an attempt to appeal to meme culture that most students of today find funny. However, this actuallt became a problem as the decision to take this approach was not agreed upon until after shooting had started. Having only two hours to gather footage, we didn’t have time to re- shoot what we had filmed before we decided this. As a result of this, some of the footage felt a little disjointed and the tone didn’t really match up. In order to rectify this, we decided to edit the video in the style of a vlog so that the final outcome flowed better and was more cohesive. ‘Before you begin filming you need to get everything together’ (Orlebar, 2002) so that you don’t waste valuable time, which is a lesson that we learned when we ran out of time for re- shoots, and one which will serve us well on future projects. Working to tight time constraints is a big part of professional media production, so the ability to prepare well and ensure that you have time to film what you need is essential, so this was a valuable lesson for all of us.

A major part of this production was researching the Canon 77D DSLR and the Canon C100, so that the information in the video was accurate. This is essential for all informational videos, as otherwise the video would be pointless, and it certainly wouldn’t be useful to our target audience of students wanting to know what makes the two camera models different. This is something that went very well for us, as we were able to find lots of information about the cameras, allowing us to make a video that can be of help to students.

References:

Orlebar, J. (2002) Digital Television Production: A Handbook. London, Arnold. p. 12

(No date) Canon EOS 77D [Internet] Available from https://www.canon.co.uk/cameras/eos-77d/ [Accessed 13th December 2018]

(No date) Canon EOS C100 [Internet] Available from https://www.canon.co.uk/for_home/product_finder/digital_cinema/cinema_eos_cameras/eos_c100/ [Accessed 13th December 2018]

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